Sunday, July 15, 2012

Schadenfreude



There's a German word, "schadenfreude" about taking pleasure at the misfortune of others. To help you understand it better, I'll use it in a sentence:

"I take particular schadenfruede watching Enbridge twist in the wind....."

OTTAWA — Enbridge officials made a mounting public relations disaster worse this week by not immediately accepting blame in their official statement issued after an outspoken American regulator compared one of Canada’s energy giants to the “Keystone Kops,” public relations consultants say. 
U.S. National Transportation Safety Board chairman Debbie Hersman’s scathing assessment of Enbridge’s 2010 oil spill in Michigan has also raised questions over whether Prime Minister Stephen Harper needs to distance his government from Enbridge’s proposed $5.5-billion oilsands pipeline project to the B.C. coast from Alberta.
In his initial formal response, Enbridge’s Pat Daniel said that company personnel “were trying to do the right thing” during the leak from a cracked pipeline but encountered “a series of unfortunate events and circumstances [that] resulted in an outcome no one wanted.” 
There was no apology or acknowledgment of wrongdoing in the news release, though a company official said Daniel apologized when speaking to reporters in Washington, D.C., after the safety board’s report was released.
Read more: http://www.canada.com/business/Enbridge+brand+repaired+analysts/6931281/story.html#ixzz20iDZhgdu

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